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Description
A technology-focused platform designed for consumer insights teams enables the mapping of insights across various media, digital, and shopper interactions, facilitating the creation of emotionally resonant customer experiences while optimizing the customer journey to enhance conversion rates. Additionally, it provides valuable insights into emotion, attention, engagement, and visibility. For UX teams, it offers a usability testing and analytics platform that evaluates attention, engagement, and emotional responses throughout user journeys, allowing for the testing of prototypes, mockups, websites, applications, and chatbots. This platform helps in pinpointing crucial UI elements that attract customer attention, ensuring the delivery of emotionally optimized user experiences that drive higher conversion rates. Furthermore, it leverages Emotion Insights to craft exceptional customer experiences, utilizing Facial Coding APIs to assess emotional responses at scale through single face emotion recognition, in-the-wild multi-face emotion recognition, and recorded video emotion analysis. The platform is capable of testing stimuli across diverse modes and channels such as videos, print advertisements, planograms, package designs, websites, applications, and chatbots, ensuring comprehensive insights into consumer behavior and emotional engagement. This multifaceted approach empowers brands to refine their strategies and create impactful interactions with their audience.
Description
Snap offers a rapid approach to usability testing by generating AI personas that imitate actual users. You can easily upload a Figma prototype, a website link, or an image of your product, and then direct the AI personas to carry out specific tasks, navigate through various flows, and provide their insights. In just a matter of minutes, you receive session recordings, detailed transcripts, and practical recommendations without the hassle of recruiting or scheduling participants. The platform allows you to create tailored personas using interview transcripts or descriptions of your target audience, choose specific screens or pages for testing, and manage multiple AI participants at the same time. It aggregates insights from all participants and presents reports that closely resemble the outcomes of traditional human-user tests. Snap's innovative platform is crafted to replace lengthy manual usability testing processes with quick, scalable, and AI-enhanced experiments that help validate design choices, identify usability challenges, and streamline the iteration process. Consequently, this tool not only enhances efficiency but also empowers designers to make informed decisions swiftly.
API Access
Has API
API Access
Has API
Integrations
Figma
Lula Commerce
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
$49 per month
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Affect Lab
Founded
2016
Country
India
Website
affectlab.io
Vendor Details
Company Name
Snap
Country
United States
Website
snap.getversive.com
Product Features
Emotion Recognition
Facial Emotions
Facial Expression Analysis
Machine Learning
Photo Emotions
Speech Emotions
Video Emotions
Written Text Emotions
Usability Testing
A/B Testing
Annotations
Audience Targeting
Heatmaps
Impression Testing
Mobile Testing
Moderated Usability Testing
Prototype Testing
Quantitative Metrics
Remote User Testing
Reporting / Analytics
Surveys and Feeback
Video Recording / Transcription