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Description
Borlabs Cookie is a user-friendly WordPress plugin designed for GDPR compliance that facilitates the integration of various cookies, including retargeting cookies like Google AdSense, through an opt-in mechanism. The plugin ensures that JavaScript is only activated and cookies are deployed after visitors explicitly consent by acknowledging a cookie notice. Under the GDPR and the ePrivacy Regulation, it is prohibited to place cookies without visitor approval, rendering the former opt-out approach obsolete. With Borlabs Cookie, cookies are only set if visitors actively consent to their usage, allowing for a more transparent and compliant user experience. Users can effectively manage their cookies by organizing them into Cookie Groups and can also present a detailed list in their Privacy Policy, which includes essential information such as the cookie name, duration, purpose, and origin. Additionally, the flexibility of the plugin allows for the creation of numerous Cookie Groups and individual cookies, empowering visitors with choices regarding their consent preferences. This level of customization not only enhances user trust but also aligns with regulatory standards, promoting a responsible approach to data privacy.
Description
Gobot serves as a solution for businesses seeking to address the increasing costs of advertising and the difficulties posed by the decline of cookies, all while fostering and monetizing their own first-party audiences. The platform provides features such as the Identity Pixel, which tracks anonymous visitors and allows for retargeting through email and SMS to reach those who abandon their carts. Additionally, it offers personalized shopping experiences that gather customer preferences and suggest suitable products. Gobot seamlessly integrates with a variety of ecommerce tools and platforms, including Klaviyo, Attentive, Postscript, Gorgias, and Zendesk, thereby boosting its effectiveness. By identifying the email addresses of anonymous site visitors who do not complete forms or interact with popups, businesses can add these fully permissioned emails to their marketing platforms and engage them through abandoned cart and browsing campaigns. This approach ensures compliance through their pre-opted-in shopper network, enabling businesses to recover losses from third-party cookie and ad data limitations. As a result, Gobot unlocks first-party audiences at a remarkable scale, creating a valuable new channel for performance-driven marketing. This innovative method not only enhances customer engagement but also builds deeper relationships with the audience.
API Access
Has API
API Access
Has API
Integrations
Attentive
Google Analytics
Gorgias
Klaviyo
Lime Connect
Postscript
WordPress
Yotpo
Zendesk
Integrations
Attentive
Google Analytics
Gorgias
Klaviyo
Lime Connect
Postscript
WordPress
Yotpo
Zendesk
Pricing Details
€39 per website
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Borlabs
Country
Germany
Website
borlabs.io/borlabs-cookie/
Vendor Details
Company Name
Gobot
Founded
2017
Country
United States
Website
www.getgobot.com
Product Features
Consent Management Platforms
Additional Users / Permissions
Automatic Cookie-Blocking
CCPA Compliance
CMS Integration
Cookie Crawling
Design/Branding Customization
Fingerprinting
GDPR Compliance
IAB Compliance
Reporting / Analytics
Responsive Design
Subdomains Compatibility
Tag Manager Integration
Whitelabel Solution