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ease
features
design
support

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Description

Cognipharma's HCP Engagement Platform represents a Software as a Service (SaaS) offering tailored for pharmaceutical companies that seek to refine their omnichannel approaches and cultivate valuable relationships with healthcare professionals. This platform provides effortless integration with various Customer Relationship Management (CRM) systems like Veeva, IQVIA OCE, Salesforce, as well as custom-built solutions, thereby facilitating a unified management of customer information. Among its standout features are instantaneous HCP registration and validation processes, which grant quick access to content via single sign-on while ensuring verification against public databases or existing CRM data. Additionally, the platform prioritizes the management of consent and preferences, allowing for the gradual collection of channel and content preferences that help tailor communications to meet the expectations of healthcare professionals. By offering a high level of content personalization and optimizing channel interactions, Cognipharma's solution is designed to enhance marketing and sales performance metrics, providing valuable insights into customer journeys across various channels and pinpointing the most effective strategies for re-engagement. Ultimately, this comprehensive approach not only supports better decision-making but also fosters stronger connections between pharmaceutical companies and healthcare providers.

Description

A comprehensive Loyalty Solution to delight, engage and rewards customers Build brand advocacy through an engaging and omnichannel program. Zence Loyalty Solution will engage your customers and turn them into brand ambassadors. The program has a built-in loyalty strategy and can be easily integrated with Point of Sale Systems. It helps you increase memberships and drive sales through coupons, gift vouchers and points. 1. Real-time rewards to delight customers 2. Know your customers and create memorable experiences 3. Personalized offers can help you retain customers. 4. Segment your customers with a loyalty program based on tiers 5. Referrals are a great way to grow your customer base

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

No images available

Integrations

IQVIA
Salesforce
Veeva CRM

Integrations

IQVIA
Salesforce
Veeva CRM

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Cognipharma

Founded

2016

Country

Portugal

Website

www.cognipharma.com/hcp-engagement-platform/

Vendor Details

Company Name

Easyrewardz

Founded

2002

Country

India

Website

zencecrm.com/products/zence-marketing/loyalty-management/

Product Features

Product Features

Loyalty Management

CRM
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management
White Label

Alternatives

Alternatives

ACMA Engage Reviews

ACMA Engage

Accreditation Council for Medical Affairs (ACMA)