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features
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support

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Description

Edge226 is an AI-powered mobile advertising platform designed to drive user acquisition and improve campaign performance for app developers and marketers. It features a performance DSP that leverages machine learning to optimize ad targeting and reach high-value users across a global network. The platform provides access to nearly all mobile supply, allowing advertisers to expand their reach effectively. Edge226 also offers connected TV and linear TV advertising solutions that use predictive analytics to identify and engage the right audience. Its SSP solution enables publishers to maximize monetization by connecting seamlessly with demand sources. The platform operates on an outcome-based pricing model, ensuring advertisers only pay for meaningful actions such as conversions or revenue-generating events. Advanced targeting and optimization tools help improve return on ad spend and campaign efficiency. Edge226 supports multiple verticals, including finance, gaming, e-commerce, and streaming. It uses data-driven insights to refine strategies and improve user acquisition results. The platform is designed to scale campaigns while maintaining performance and cost efficiency. By combining AI, global reach, and outcome-based pricing, Edge226 helps businesses achieve better advertising results.

Description

The iGaming Audience Platform combines a Data Management Platform (DMP), Demand-Side Platform (DSP), and an Ad Server to create a comprehensive environment for media buyers to effectively plan, acquire, and monitor advertising in real-time. Leveraging extensive data and advanced machine learning algorithms, we enable the instantaneous transfer of information to the DSP, ensuring precise targeting and successful campaign management. With Delta Big Data enhancing the reporting functions of our Ad Server, clients can now confirm that their campaigns have successfully reached intended demographic segments for the first time. The Delta Projects Audience Station (DMP) empowers users to pinpoint and manage their target audiences accurately. By effectively identifying and segmenting these groups, advertisers can significantly enhance the impact of their campaigns. The Audience Station provides insights into optimal targeting strategies and timing, allowing marketers to analyze the behavior of iGaming customers, observe spending patterns, gauge purchase intentions, assess product appeal, evaluate audience performance, and much more. This robust platform ultimately supports a more informed and effective advertising approach.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

No details available.

Integrations

No details available.

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Edge226

Founded

2006

Country

United States

Website

www.echo226.com

Vendor Details

Company Name

Delta Projects

Founded

2002

Country

Sweden

Website

igamingaudience.com/full-stack-platform/

Product Features

Ad Server

A/B Testing
Ad Inventory Management
Ad Optimization
Banner Management
Conversion Tracking
Mobile Ad Serving
Native Ad Serving
Newsletter / Email Ad Serving
Referrals / Affiliates
Rich Media Ad Serving
Video Ad Serving

Data Management Platforms (DMP)

Ad Network Integration
Analytics / ROI Tracking
Audience Targeting
Behavioral Analytics
CRM
Campaign Management
Competitive Analysis
Customer Journey Mapping
Data Capture / Transfer
Data Classification
Data Visualization

Video Advertising

Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization

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