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Description
Elysia Marketing is a pioneer in data-driven personalization of marketing through its innovative AI platform. The solution allows marketers to create personalized campaigns and targeted audience segments using advanced analytics and generative artificial intelligence. The platform excels at creating customized offers and promotions, while maintaining GDPR compliance. Marketers can access AI-powered recommendation engine, CLTV scores, and RFM insights through intuitive dashboards. A retail calendar integrated into the platform ensures that campaigns are launched at the best time, while real-time metrics track campaign performance. Elysia Marketing's seamless integration of cutting edge AI with user-friendly features allows businesses to deliver personalized experiences at scale. The platform's extensive features, including audience segmentation and automated content generation, make it the ideal solution for modern marketing teams looking to maximize campaign effectiveness.
Description
Enhance the effectiveness of your campaigns by leveraging enriched third-party data to effortlessly create audience segments. With Oracle Audience Segmentation, you gain access to customer analytics that facilitate the prediction and assessment of campaign performance. You can navigate your customer data seamlessly without the need for SQL, thanks to intuitive drag-and-drop tools that simplify the segment building process and incorporate essential information for personalizing each message. Utilize aggregated customer values to tailor your marketing efforts, allowing you to easily filter and identify your top 15% of buyers or target the least engaged web visitors. This streamlined approach not only saves time but also boosts the precision of your targeting strategies. You can quickly gauge the size of an audience without enduring long wait times for query results. Waterfall segmentation further enables you to construct and prioritize segments within an audience, ensuring that customers are matched with goal-oriented and relevant content. Moreover, this segment data is automatically included when you distribute the audience to external platforms, such as Responsys Campaign Management, enhancing your campaign’s overall effectiveness and reach. By integrating these advanced features, you can maximize the potential of your marketing initiatives and drive better results.
API Access
Has API
API Access
Has API
Integrations
Accenture Cloud Trade Promotion Management
Akeneo PIM
Argent
Braze
Decimal
Deloitte Compliance Suite
EVOSYS TELEMATICS
Google Analytics 360
Kinetica
Oracle APM
Integrations
Accenture Cloud Trade Promotion Management
Akeneo PIM
Argent
Braze
Decimal
Deloitte Compliance Suite
EVOSYS TELEMATICS
Google Analytics 360
Kinetica
Oracle APM
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Elysia Marketing
Founded
2023
Country
The Netherlands
Website
www.elysia-marketing.com
Vendor Details
Company Name
Oracle
Founded
1977
Country
United States
Website
www.oracle.com/cx/marketing/audience-segmentation/
Product Features
Product Features
Data Management
Customer Data
Data Analysis
Data Capture
Data Integration
Data Migration
Data Quality Control
Data Security
Information Governance
Master Data Management
Match & Merge
