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Description
Gobot serves as a solution for businesses seeking to address the increasing costs of advertising and the difficulties posed by the decline of cookies, all while fostering and monetizing their own first-party audiences. The platform provides features such as the Identity Pixel, which tracks anonymous visitors and allows for retargeting through email and SMS to reach those who abandon their carts. Additionally, it offers personalized shopping experiences that gather customer preferences and suggest suitable products. Gobot seamlessly integrates with a variety of ecommerce tools and platforms, including Klaviyo, Attentive, Postscript, Gorgias, and Zendesk, thereby boosting its effectiveness. By identifying the email addresses of anonymous site visitors who do not complete forms or interact with popups, businesses can add these fully permissioned emails to their marketing platforms and engage them through abandoned cart and browsing campaigns. This approach ensures compliance through their pre-opted-in shopper network, enabling businesses to recover losses from third-party cookie and ad data limitations. As a result, Gobot unlocks first-party audiences at a remarkable scale, creating a valuable new channel for performance-driven marketing. This innovative method not only enhances customer engagement but also builds deeper relationships with the audience.
Description
SERA, short for Site Email Retargeting Advantage, is an innovative and proprietary process currently pending patent approval that empowers marketing clients to pinpoint the email addresses of their website visitors by aligning that traffic with TrySERA’s exclusive database. Consequently, even individuals who did not finalize a purchase or complete any Request For Information forms can still be identified. This cutting-edge solution represents a new era in web retargeting, as it allows you to possess the data linked to our database. While platforms like Facebook or Google may provide email lists for their users, they typically do not share this information with you. With SERA, we can match traffic to our database and offer you this crucial information at a fraction of the cost of traditional clicks. As a result, you can engage in remarketing efforts as frequently as desired, all without incurring additional expenses to a retargeting company, since you retain ownership of the data! This unique advantage positions you to optimize your marketing strategies effectively and efficiently.
API Access
Has API
API Access
Has API
Integrations
Attentive
Google Analytics
Gorgias
Klaviyo
Postscript
Yotpo
Zendesk
Integrations
Attentive
Google Analytics
Gorgias
Klaviyo
Postscript
Yotpo
Zendesk
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Gobot
Founded
2017
Country
United States
Website
www.getgobot.com
Vendor Details
Company Name
SERA
Country
United States
Website
www.trysera.com
Product Features
Product Features
Retargeting
A/B Testing
Audience Targeting
Behavioral Targeting
Conversion Tracking
Geo Targeting
Mobile Retargeting
Personalization
Recommendation Engine
Social Media Retargeting