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Description
PlutoBa is an advanced platform that utilizes AI to evaluate influencers for direct-to-consumer brands and agencies. By simply entering a creator's handle from TikTok, Instagram, or YouTube, users receive a Partnership Score ranging from 0 to 100, which is based on seven key metrics: detection of fake followers, analysis of brand safety, quality of engagement, authenticity of comments, consistency of views, audience genuineness, and overall content quality. The platform's Deep Assessments leverage AI technology to scrutinize 100 posts and 300 comments, identifying potential risks before any financial commitments are made. Additionally, the rate benchmarking feature compares creator pricing against 536 verified data points across various tiers, platforms, niches, and audience demographics. The platform also offers a Creator CRM and tools for campaign management, including AI-generated outreach messages tailored from the creators' actual content. Subscriptions begin at $69 per month, and new users can take advantage of a complimentary 7-day trial without needing to provide credit card information. With its comprehensive tools and insights, PlutoBa enables brands to make informed decisions about their influencer partnerships.
Description
Traackr gives you the intelligence and tools to manage influencer marketing programs on a large scale. Behind fan favourite brands is an incredible marketing team with the best-in-class customer support, influencer technology, and insights. Traackr was built to support large companies and their agencies with tools that keep everyone on the same page. Access to the largest global influencer database and deep insights into each potential creator partner will help you find the right influencers. With custom workflows, content monitoring, and insightful reports, you can organize your product seeding campaigns to optimize performance over time. You can align everyone in one platform for influencer marketing so you can accurately track impact, spend, as well as improve performance over time.
API Access
Has API
API Access
Has API
Integrations
No details available.
Integrations
No details available.
Pricing Details
$69/month
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
PlutoBa
Founded
2025
Country
United Kingdom
Website
plutoba.com
Vendor Details
Company Name
Traackr
Founded
2008
Country
United States
Website
www.traackr.com
Product Features
Product Features
Influencer Marketing
CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring