Alternatives to Linkrunner

Triple Whale consolidates all metrics from all your tools and puts them in your pocket. We simplify, inform, and save you time. We integrate eCommerce and marketing data from all your favorite apps so you don't have to switch between tabs and apps. All your data can be tracked, tested, and interpreted. Data backing your decisions makes it easier to make informed decisions. AI is being developed to reduce errors and improve your operations across all your tools. You can quickly gain insight into what is working and what isn't, so that you can strategize, optimize, and maximize growth. Get to know all about your customers' spending habits. Forecast and track your most important D2C metrics. You can send daily, weekly, or monthly reports to everyone in the company. You can choose from a template or create your own metrics. Wondering how a 0.5% increase in your conversion rate could affect your profit? Our calculator uses your data for real insight. You can adjust your dashboard to make it work for you and your team. Moby by Triple Whale is an innovative AI-driven data platform designed to help brands and agencies unlock deep marketing insights quickly and efficiently. Its AI agents automatically analyze performance data across marketing channels, identifying trends in creative effectiveness, customer retention, and acquisition strategies. These agents provide precise recommendations on budget allocation to maximize return on investment and offer actionable fixes to increase website conversion rates. Trusted by brands like LSKD, Dixxon Flannel Company, and Porter Media, Moby has demonstrated success in detecting affiliate fraud, slashing reporting time, and boosting ROAS without increasing ad spend.

Grovs serves as a first-party growth engine tailored for both mobile and web applications, offering a suite of features such as deterministic attribution, deep linking, revenue analytics, campaign performance measurement, and in-app messaging, all while ensuring that user data remains private and is not shared with any external entities. In contrast to traditional MMPs like AppsFlyer, Branch, and Adjust, Grovs exclusively employs first-party deterministic attribution methods, eliminating the need for fingerprinting or probabilistic estimates. The platform’s SDK and attribution engine are completely open source and available on GitHub, promoting transparency and collaboration. Additionally, Grovs guarantees that all data is hosted within the EU, adhering to Schrems II regulations, and also provides a free self-hosted option for those seeking complete data control. Among its features are deferred deep links, smart banners, QR codes, custom domains, comprehensive install/event tracking, detailed subscription revenue analytics—including metrics like MRR, LTV, churn, and ROAS—multi-touch attribution, in-app messaging, push notifications, and user segmentation capabilities. Grovs also boasts a straightforward pricing model of $1.99 for every 1,000 monthly active users, alongside a complimentary tier that accommodates up to 10,000 MAUs, making revenue analytics accessible across all subscription packages. Furthermore, the combined weight of its iOS, Android, and Web SDKs is kept under 400KB, ensuring that integration remains lightweight and efficient.

The key to success for today's marketers is understanding exactly where and how to invest their next ad dollar. Singular powers marketers to do just that by providing a complete view of marketing ROI with next-gen attribution, full-funnel marketing data, and best-in-class fraud prevention. With Singular's open integration framework, you are able to measure and report on all the channels you work with, including apps, web, SMS, referrals, email, and TV. Singular also empowers you to analyze your ROI by combining attribution with leading cost aggregation through powerful data connectors that allow yo to unlock marketing performance for every campaign, publisher, creative, and keyword. To keep your ad budgets focused on real users and avoid misreporting, Singular provides you with more detection methods and pre-attribution fraud rejection than any other. Still wondering? Top marketers from LinkedIn, Rovio, Microsoft, Lyft, Twitter, EA, and more, rely on Singular for a complete view of their marketing performance.

MyTracker serves as an all-encompassing analytics and attribution platform tailored for mobile applications and websites. This tool empowers companies to glean valuable audience insights, evaluate advertising effectiveness, and reliably predict revenue streams. Its notable features encompass attribution for both mobile apps and websites, targeted audience engagement, and optimization of advertising campaigns, alongside providing detailed insights into user demographics, interests, and behaviors. Additionally, it offers revenue analytics across diverse traffic sources with long-term lifetime value predictions extending up to two years, as well as an anti-fraud mechanism to actively identify and mitigate ad fraud risks. Users benefit from the capability to export and store unlimited raw data, seamless integration through pre-built plugins for well-known platforms like WordPress and Joomla, and exceptional support available through various channels. With SDK support for platforms including iOS, Android, Unity Ads, and Flutter, along with compatibility with alternative app stores, MyTracker efficiently integrates with multiple advertising sources for enhanced tracking capabilities. This tool stands out as a vital resource for businesses seeking to optimize their digital marketing strategies effectively.

Affise is a 360° partnership marketing ecosystem helping businesses take full advantage of partner marketing. Since the launch in 2017, Affise helped over 1000 customers grow their revenue. With 3 versatile products, it offers all the necessary tools and features to run your whole partner marketing from one platform. Affise allows you to track and analyze your performance, correctly attribute the results, start or grow your existing partner program, and track your mobile performance. This makes it a perfect partner for Affiliate Networks, Performance agencies, and brands from iGaming, Travel, eCommerce, Fintech and many more.

Apptrove enables mobile marketers to master every phase of the user experience. As your comprehensive mobile measurement ally, we deliver essential data and insights to enhance user acquisition and engagement strategies. Harness the potential of deep linking to effortlessly guide users to your app, while utilizing tailored fraud prevention measures to make sure your marketing spend targets genuine users. Elevate your approach beyond standard attribution through our SKAN analytics, allowing you to achieve a detailed comprehension of your audience with sophisticated segmentation options. By partnering with Apptrove, you will acquire the expertise needed to make informed, data-driven choices, optimize campaign ROI, and drive sustainable success for your app. Our innovative tools are designed to adapt to the evolving landscape of mobile marketing, ensuring you stay ahead of the competition.

AppsFlyer helps brands make good choices for their business and their customers with its advanced measurement, data analytics, deep linking, engagement, fraud protection, data clean room and privacy-preserving technologies. Built on the idea that brands can increase customer privacy while providing exceptional experiences, AppsFlyer empowers thousands of creators and 10,000+ technology partners to create better, more meaningful customer relationships. To learn more, visit appsflyer.com.

Attribution based on individual users and the assessment of campaigns for both web and mobile platforms is essential. Gain comprehensive insights into your campaigns across various channels, devices, and platforms through tools designed for cohesive measurement, campaign analysis, and precise attribution. With a customizable dashboard, you can effectively showcase a wide range of holistic measurement metrics. Airbridge’s robust measurement features enable an in-depth evaluation of your marketing campaigns, utilizing diverse metrics such as engagement rates, uninstall counts, retention figures, impressions, costs, and revenue generation. Accurately measure and attribute conversions to their corresponding media, devices, and platforms. Our last-click and statistical multi-touch models facilitate the tracking of intricate non-linear customer journeys, allowing for a detailed understanding of the impact each campaign, channel, platform, and search keyword has on customer conversions. Furthermore, you can customize detection parameters paired with validation rules to ensure authentic measurement. With Airbridge, you can effectively eliminate unnecessary expenditures due to ad fraud while maximizing your marketing ROI. Ultimately, this comprehensive approach not only enhances campaign effectiveness but also drives better decision-making for future marketing strategies.

TrueROAS is a sophisticated ad tracking and attribution solution powered by AI, specifically designed for ecommerce businesses, enabling merchants to effectively pinpoint and allocate sales to the appropriate advertising channels such as Meta, Google, and TikTok, thereby revealing the true sources of their revenue and enhancing ad expenditure, even amidst the challenges of a cookie-less environment. This tool offers seamless integration with platforms like Shopify and WooCommerce, and also accommodates custom integrations, delivering real-time data and a consolidated dashboard that showcases key performance indicators, lifetime value analysis, creative insights, and return on investment, empowering advertisers to recognize successful campaigns, minimize unnecessary expenses, and base their decisions on precise attribution rather than speculation. By employing cutting-edge AI and machine learning techniques, it accurately connects conversions to individual advertisements, feeds enriched conversion information back to the platforms, and provides rapid insights that drive improved return on ad spend while decreasing the cost per acquisition, all while ensuring compliance with GDPR regulations and prioritizing user privacy. Furthermore, its user-friendly interface ensures that even those without extensive technical knowledge can leverage its capabilities to refine their advertising strategies effectively.

Attribuly is a specialized platform for marketing attribution and analytics aimed at assisting Shopify merchants in refining their marketing approaches through precise insights into return on ad spend, customer lifetime value, and overall business growth. It features a suite of advanced tools for tracking and attribution, such as server-side tracking, multi-touch attribution, and comprehensive customer analytics, forming a robust data engine that enhances growth strategies. By leveraging first-party customer data, Attribuly empowers brands to refine their advertising algorithms, make informed strategic choices, personalize user interactions, increase conversion rates, and streamline their revenue streams, which collectively contribute to sustained revenue expansion and a competitive advantage. The platform currently serves more than 10,000 ecommerce entrepreneurs and seamlessly integrates with a variety of marketing channels, including Facebook, Google, TikTok, and Bing ads, as well as email marketing services like Klaviyo, ensuring a holistic marketing solution for its users. Additionally, Attribuly's tools help businesses to continually adapt their strategies in response to changing market dynamics, further enhancing their potential for growth.

Data Labs Studio serves as a marketing attribution platform designed with compliance in mind, assisting sectors like Healthcare, E-Commerce, SaaS, and Legal in demonstrating and enhancing their advertising return on investment. Utilizing IdentityFusion, the platform consolidates various identifiers such as GCLID, emails, calls, and offline sales into a cohesive profile, thereby providing a comprehensive overview of the customer journey. The features offered by the platform include: Attribution across multiple channels, including Google Ads and Meta Ads. Synchronization of offline conversions to feed revenue data back into advertising platforms. Strict adherence to HIPAA regulations and privacy standards through secure data management and Business Associate Agreements (BAAs). Tailored industry workflows, which encompass booked patient attribution, cart and order recovery, trial-to-paid transitions, and measurement of case intake. A no-code installation process requiring just a single script along with over 200 integrations. By employing Data Labs Studio, businesses can effectively reduce unnecessary expenditures, decrease customer acquisition costs, and boost return on advertising spend, all while ensuring compliance with regulatory requirements. Ultimately, this platform empowers organizations to optimize their marketing strategies while maintaining a strong focus on privacy and data security.

Omega Pixels offers an all-encompassing solution for tracking conversions tailored for eCommerce businesses and performance marketers. This tool facilitates precise tracking, management, and enhancement of conversion events across various advertising platforms such as Facebook, TikTok, Pinterest, and others. With Omega Pixels, users can effortlessly install and oversee multiple pixels without needing coding skills, automatically capturing critical events from Page View to Purchase while guaranteeing dependable data delivery through both browser and server-side tracking methods. The platform also features event deduplication, which aids in minimizing signal loss and enhancing attribution accuracy, particularly in a privacy-centric landscape. By consolidating pixel management and conversion analytics, Omega Pixels enables advertisers to refine their campaign performance, boost their return on ad spend (ROAS), and confidently make informed decisions backed by data. The ease of use and comprehensive features make it an essential tool for marketers aiming to thrive in the competitive eCommerce arena.

Digger serves as a robust server-side tracking and attribution solution tailored for e-commerce brands and agencies seeking dependable and privacy-conscious ad performance insights. By capturing events directly from the server of your store, Digger effectively navigates browser restrictions, ad blockers, and the limitations imposed by iOS 14 and later, enabling the recovery of lost conversions. The platform seamlessly integrates with the Meta Conversion API, Google Ads, and TikTok, delivering high-quality, deduplicated events that enhance Event Match Quality (EMQ) and refine campaign optimization. Featuring detailed UTM and click-ID tracking, Digger ensures that every sale is accurately linked to its original source, providing clear and actionable attribution across various channels. Regardless of whether you operate on WooCommerce, Shopify, or another platform, Digger is designed to maximize ROAS, minimize wasted advertising expenditure, and deliver transparent performance analytics. This makes it especially beneficial for growth-oriented brands and agencies managing multiple stores who require precise, trustworthy insights for informed marketing strategies. Ultimately, Digger empowers users to make data-driven decisions that can significantly enhance their overall marketing effectiveness.

Wizaly offers an algorithmic attribution solution designed to enhance your media mix through a fully data-driven assessment of the effectiveness of each marketing channel. With Wizaly Online Media, you can maximize the return on investment for your digital marketing initiatives by leveraging algorithmic attribution to present a cohesive overview of marketing performance. Meanwhile, Wizaly Offline Media focuses on examining the interplay between online and offline media, providing in-depth insights into the performance of each channel, extending from brand awareness to actual conversions. In addition, Wizaly Omnichannel consolidates purchases made in physical stores, branches, or call centers, delivering a comprehensive perspective on the efficiency of your omnichannel marketing efforts, including but not limited to ROPO analyses. Furthermore, the Wizaly product module explores the relationships among products, customer profiles, and marketing channels, allowing you to identify optimal products to enhance your e-commerce strategy and increase revenue streams effectively. By utilizing these tools, marketers can gain invaluable insights that drive strategic decisions and improve overall campaign effectiveness.

Upstack Data stands out as the premier toolkit for marketing strategies driven by data. Our offerings include extensive web analytics, detailed multi-touch attribution reporting, and sophisticated integrations with advertising platforms and Meta CAPI, all supported by our cutting-edge identity resolution technology. We empower Shopify brands and marketers to utilize their first-party data effectively, enhancing revenue potential and fostering sustainable brand expansion. With Upstack Data, businesses can unlock new growth opportunities while optimizing their marketing efforts.

Heeet is a marketing attribution and intelligence platform integrated with CRM systems, specifically designed for B2B teams that are fed up with uncertain revenue drivers. It meticulously records every significant interaction in marketing and sales, linking them to relevant contacts, accounts, opportunities, and overall revenue, all while securely storing this information within Salesforce or HubSpot, rather than relying on external BI tools, CDPs, or data warehouses. Key features of Heeet include: - Proof of revenue attribution and return on investment (ROI) - Analysis of buyer journeys and paths (Journey Analytics) - Reallocation of budgets and optimization of channels - Tracking that respects privacy and operates without cookies - A multi-touch attribution engine - Automation of Campaign & Influence Objects, ensuring persistent influence tracking from the moment an opportunity is created - Monitoring LinkedIn engagement - Synchronization of paid ads to provide real-time campaign performance data within Salesforce and HubSpot. With these capabilities, Heeet empowers B2B teams to gain insightful clarity into their marketing efforts and improve their overall strategy.

Recover conversions that may have been lost due to intelligent tracking prevention, private browsing modes, and the complexities of cross-device and cross-browser customer journeys by utilizing SegmentStream's AI-driven predictive attribution. Aggregate all your marketing data within your own Google BigQuery data warehouse, enabling automated and deduplicated reporting on cross-channel ROI. This enterprise-level solution consolidates and integrates your advertising expenses, website and mobile app metrics, CRM data, and offline conversions into one cohesive platform for streamlined marketing ROI reporting. You can easily visualize your reports using your preferred business intelligence tools. By implementing SegmentStream's predictive attribution, you can gain insights into the true effectiveness of your marketing channels and campaigns in a post-cookie landscape. Instantly assess the real incremental impact of various marketing traffic sources without having to wait for a conversion event, even if that conversion occurs across different browsers or devices. This ensures that you are always informed and can make timely decisions based on accurate data.

UTM Mind is a comprehensive platform utilizing AI to streamline the management and governance of UTM links, aimed at assisting marketing teams in efficiently creating, standardizing, and validating tracking URLs for their campaigns, thereby removing the reliance on cumbersome spreadsheets and error-laden manual processes. The platform features an intuitive conversational AI agent that enables users to articulate campaign details in simple English, which then facilitates the automatic creation of UTM templates, the building of links, the enforcement of naming conventions, and the direct synchronization of tracking parameters with advertising platforms, including Google Ads, Meta Ads, TikTok Ads, and Campaign Manager 360. By consolidating the entire UTM management process, UTM Mind allows for the definition of standardized naming rules and attributes, the bulk generation of validated links, and the seamless distribution of those links across teams or exportation to tools like Google Sheets. Additionally, UTM Mind incorporates a robust rules-based validation engine that actively prevents the use of incorrect or inconsistent parameters, ensuring that every generated link adheres to established conventions and eliminating common problems such as duplicate sources. This unique approach not only enhances efficiency but also improves the accuracy of tracking across all marketing initiatives. Ultimately, UTM Mind empowers marketing teams to focus on strategy and creativity, knowing that their tracking infrastructure is solid and reliable.

Two Owls Facebook Pixel is an advertising tracking and attribution tool compatible with Shopify, Wix, and BigCommerce, created by Omega. By properly setting up Pixels and Conversion APIs, you can achieve superior data collection. It automatically tracks conversion events on both the browser and server sides, sending additional relevant information to link these events to Facebook profiles where possible. This functionality enhances the data Facebook utilizes, ultimately optimizing the delivery of your advertising campaigns. Moreover, it provides precise reporting, addressing the challenges many users face with Facebook Ads Manager following the changes introduced by IOS 14 and beyond, ensuring you have clearer insights into your ad performance. This tool is essential for businesses looking to improve their advertising strategies in an evolving digital landscape.

NestAds is a powerful attribution and ad management software, designed exclusively for Shopify merchants. NestAds streamlines data from different ad channels to one dashboard. This eliminates manual work and allows for effortless tracking of important ad metrics. The server-side tracking pixels based on the first-party purchase data of customers are unique features that overcome iOS 14 limitations and cookieless browser challenges. NestAds uses a multi-touch model of attribution to pinpoint ads and touchpoints that drive sales. It offers flexible attribution windows ranging from 1 to 90-days. This data-driven strategy optimizes your ad spend while reducing waste and maximising your ROAS. NestAds dashboard displays customer journey data as a timeline, which allows you to understand your customer engagement at all touchpoints. It also includes a detailed cohort analysis that provides insights into revenue generation, customer acquisition costs, and more.

Dreamdata is the B2B revenue attribution platform that empowers go-to-market teams to understand their impact and drive growth. By automating data collection and modeling, it provides a 360° view of the customer journey and enables data-driven decision-making. Key Features: - Automated Data Collection & Unified Model: Collects first-party data from your website and marketing/sales stack, building a complete picture of customer interactions. - Multi-Touch Attribution: Accurately attributes revenue to specific touchpoints, providing clear ROI on campaigns and channels. - Buying Signals & Lead Prioritization: Identifies high-intent accounts and prioritizes leads, maximizing sales efficiency. - Campaign Performance Analysis: Evaluates campaign effectiveness, enabling data-backed optimization decisions. - Custom Audiences & Data Activation: Creates targeted audiences based on customer journey insights for personalized campaigns across platforms. - Industry Benchmarking: Compares your performance against industry standards, highlighting areas for improvement and competitive advantage. - Intuitive Interface: User-friendly design ensures easy navigation and actionable insights.

Branch is the solution for digital brands looking to expand their reach and enhance business growth through enterprise-level features aimed at maximizing user engagement from start to finish. With comprehensive tools for measuring marketing effectiveness across various devices, channels, and platforms, Branch stands out as the leading mobile measurement and deep linking platform relied upon by top-ranking applications to boost both efficiency and revenue. Those who utilize Branch experience superior performance across channels, including web, email, ads, and apps. By managing the intricate details of linking, Branch ensures that your connections function flawlessly across every platform and medium. Our advanced link matching technology guarantees that users arrive precisely at their intended destination, enhancing the overall user journey. Whether through deep-linked re-engagement advertisements or web and email campaigns that maintain continuity after users temporarily stop to install your app, Branch is dedicated to providing smooth experiences that elevate performance across all your marketing channels. This commitment to seamless integration ultimately drives better results for your brand.

ROIVENUE™, a marketing intelligence suite, is designed to maximize ROI through data driven attribution and integration. All your CRM, advertising, and web analytics data is in one place. Multi-touch attribution is a powerful tool to maximize your advertising spend.

Klar serves as a data operating system and business analytics solution specifically designed for expanding e-commerce businesses, integrating data from various platforms such as Shopify, marketplaces, and marketing channels including Facebook, Google, and TikTok into a unified source of truth, thereby eliminating the need for spreadsheets and separate dashboards. Once the integration is established, Klar automatically gathers, cleans, and harmonizes data related to orders, customers, costs, and campaigns from diverse stores, channels, and geographical areas, delivering real-time insights on revenue, profitability, unit economics, customer lifetime value, retention, cohorts, and marketing ROI through customizable dashboards and visual KPI representations. Additionally, it features robust attribution and tracking tools that utilize first-party scripts to trace customer journeys and connect marketing interactions to measurable outcomes, empowering brands to identify the key drivers of profitable growth and confidently optimize their spending, creative strategies, and marketing channels. By centralizing data and analytics, Klar not only streamlines decision-making but also enhances overall operational efficiency for e-commerce teams.

Convertmax is a comprehensive first-party analytics and attribution platform built to help businesses track, analyze, and optimize customer journeys. It focuses on collecting data directly from owned channels, ensuring compliance with privacy regulations like GDPR while maintaining high data accuracy. The platform identifies anonymous visitors and enriches them into qualified leads using real-time insights. Convertmax offers advanced analytics dashboards that provide detailed views of traffic sources, conversion funnels, and revenue performance. It includes multi-touch attribution models that go beyond last-click tracking, giving a complete picture of how marketing efforts drive results. The system captures both online and offline conversions with precise tracking capabilities. Real-time reporting enables teams to monitor campaign performance and adjust strategies instantly. Convertmax also integrates with platforms like WordPress for seamless implementation. Its first-party data approach ensures resilience against ad blockers and cookie restrictions. Overall, Convertmax empowers businesses to make smarter marketing decisions with accurate, actionable insights.

Forvio's advanced Marketing Mix Modeling Solution enhances the capabilities for advertisers. It maximizes budget allocation and maximizes attribution visibility. The built-in interfaces allow automatic data loading, model calibrating with incremental experiments, as well as budget planning by using an advanced constraint based scenario planner. Forvio is a Meta measurement partner and offers exceptional solutions for advertisers.

Demonstrate and enhance your impact with unparalleled insight into marketing performance. Understanding what succeeds and what falls short is a fundamental question that every marketer must address. This necessity highlights the importance of revenue attribution for every B2B marketing team. Adobe Marketo Measure goes beyond simply tracking clicks and leads, offering marketers extraordinary clarity on their actual influence on revenue. By attributing every interaction throughout the customer journey—whether digital or offline, paid or organic, marketing or sales—it enables precise identification of which channels and campaigns yield the highest revenue and return on investment. Managing fragmented data can be a source of frustration, but Adobe Marketo Measure streamlines this process by automatically integrating and consolidating your data, allowing you to focus more on leveraging insights rather than getting bogged down in monotonous tasks. You can obtain accurate information without the hassle of flawed spreadsheets and duplicated conversion counts. Additionally, it’s important to recognize that a single attribution model may not suit every scenario. With flexible options, marketers can tailor their approach to fit their unique needs.

All marketing data connected. Every marketing touchpoint has a value and ROAS. Multi-touch marketing attribution models. All your marketing data and metrics can be imported into any tool. Optimize your marketing ROI across all channels. Marketers can increase their marketing ROI by connecting all marketing data to our marketing attribution platform. This allows for a 15-44% increase in marketing ROI. You can measure ROI for each channel, campaign, keyword, and creative. Be sure to account for cancellations, returns, and offline conversions. Automate all marketing data collection and reduce time spent formatting and preparing. Instead, focus on insights. Our advanced marketing attribution software makes it easy to access all your data wherever and whenever you need it. Our connectors and APIs make it easy to consume data in any tool. Analyze customer journeys across all touch points and optimize them. Our budget optimiser and marketing attribution software will help you save time while optimizing your budgets.

Replace your custom solution with a superior, comprehensive, and automated attribution system designed to enhance marketing outcomes straight away. Relying on a homemade approach to assess your return on investment is no longer viable; dedicated attribution software is essential, and that's where rampmetrics comes in. It enables you to capture the significant 80-90% of data that often goes unnoticed, freeing you from the trivial details and allowing you to focus on strategic marketing initiatives. With rampmetrics, you'll have access to all the necessary information to make informed decisions. This tool employs various layers of data collection and verifies both online and offline content to provide the industry's leading automated conversion tracking. Simply add a straightforward script to your landing pages or webhooks, and rampmetrics will seamlessly track conversions, scrutinize data, pinpoint errors, and evaluate your complete marketing funnel. Once rampmetrics has thoroughly assessed your funnel and associated activities, you'll receive up to 400 times more multi-dimensional data, which can be tailored into customizable views to suit your specific needs. By leveraging this powerful tool, you can ensure that every aspect of your marketing strategy is informed by comprehensive insights.

WorkMagic delivers a triangulated measurement system that enables brands to accurately quantify the incremental lift of every marketing channel. Using automated geo incrementality testing, it creates test and control groups that show the real, causal impact of campaigns—without manual setup or technical overhead. The platform then refines attribution models and MMM using these results, giving brands a precise and trustworthy view of ROI. WorkMagic also measures halo effects across Amazon, retail, and wholesale, helping brands see the full spectrum of influence beyond just DTC. With a 10-minute integration and guided onboarding, companies can launch their first incrementality test within a week. Actionable insights reveal how much to spend daily on each channel, which campaigns deserve more budget, and when diminishing returns kick in. Brands using WorkMagic consistently see improvements in ROAS, MER, and CAC. It’s the measurement system built for modern paid media complexity—and for brands seeking profitable, data-backed growth.

For B2B marketing and revenue teams, proving marketing's impact is incredibly difficult when engagement data is siloed across multiple MarTech tools. CaliberMind is the GTM Intelligence and Multi-Touch Attribution platform that unifies all that chaotic data into one trustworthy source of truth. We provide the complete picture marketers need to finally stop defending their marketing efforts (and the marketing budget) and start proving the value marketing adds to the business. CaliberMind gives marketers the confidence to answer, ‘What’s working?’, tell the story of their contribution, and make smarter investments that drive lucrative sales opportunities and accelerate revenue growth.

Attribution stands out as a cutting-edge multi-touch attribution firm that equips marketers with critical insights to increase buyer conversions and enhance their return on investment. Utilizing a patent-pending methodology, Attribution provides unparalleled performance transparency coupled with exceptional usability and complete data accuracy, enabling marketers to consistently refine their marketing strategies throughout the buyer's journey. This innovative approach not only fosters better decision-making but also helps businesses adapt to evolving market dynamics effectively.

Roasberry serves as an all-encompassing marketing intelligence platform aimed at simplifying the data analysis process for ecommerce marketers. It effortlessly connects with various platforms such as Shopify, Meta Ads, Klaviyo, Pinterest Ads, Google Ads, and Google Analytics, creating a unified space for managing and optimizing advertising campaigns. Among its noteworthy features are ad analytics that help track and enhance ROI, pixel tracking that ensures precise cross-platform conversion attribution, and customer journey mapping designed to boost user engagement. Furthermore, the platform includes visitor segmentation capabilities for crafting personalized campaigns and features 'Ask Berry,' an AI-powered tool that provides immediate, data-informed marketing insights. With its user-friendly interface and sophisticated attribution models, Roasberry enables brands to assess their most effective sales funnels, thereby facilitating easier data-driven decision-making. Moreover, it offers growth-focused integration solutions and technologies that equip businesses with versatile integration options, ensuring they remain agile in a competitive marketplace. Ultimately, Roasberry stands out as a vital resource for ecommerce marketers seeking to harness the power of their data effectively.

ThoughtMetric is used by ecommerce marketers to track marketing performance, and to make data-driven business decisions. ThoughtMetric integrates seamlessly with the most popular ecommerce and advertising platforms, allowing you to easily connect data, track advertisements, and analyze performance. We help ecommerce businesses understand the performance of marketing and how they can make data-driven decision to improve it. We combine siloed data from marketing, customer journey data and revenue attribution to create an actionable and holistic picture of marketing performance. ThoughtMetric’s data-driven algorithms for attribution modeling can help you discover where your customers really come from. Optimize your ads and scale the campaigns that bring the most valuable customers into your store based on customer lifetime value. ThoughtMetric’s advanced tracking will link sales to the exact ad that they came from.

FalconMetrics provides a comprehensive mobile attribution and analytics solution powered by its FalconTrack™ technology, which accurately matches first-party data from ad interactions to installations while adhering to privacy regulations such as Apple’s ATT and SKAdNetwork, ensuring clarity on which advertisements lead to successful conversions without the burden of complicated dashboards. The platform includes lightweight SDKs designed for Android, iOS, and Flutter, allowing seamless integration with advertising networks and application events, which facilitates real-time insights and optimization within native ad interfaces, as well as supporting event and conversion tracking for actions like sign-ups and purchases with privacy-conscious handling of IPs and identifiers. With a focus on a Flutter-first design, FalconMetrics ensures quick implementation, optimal performance, and unified support across various platforms using a single codebase. The service prioritizes straightforward and transparent integration with leading ad networks such as Meta, aiming to capture all significant conversion data efficiently and effectively for users. Notably, it also provides resources to help developers navigate privacy regulations while maximizing their ad performance metrics.

Cometly is a sophisticated marketing attribution platform created to help businesses fine-tune their ad campaigns with precise, real-time data. Through advanced pixel technology, Cometly tracks key events across the entire sales and marketing funnel, ensuring every conversion is attributed accurately to the right advertisement. The platform provides detailed insights into ad performance, helping users refine targeting strategies, optimize their campaigns, and scale them efficiently, all while reducing unnecessary ad spend. By integrating seamlessly with major ad platforms, Cometly automates the process of budget allocation, optimizing ad campaigns to maximize profitability. With its robust features and user-friendly interface, Cometly empowers businesses to make data-driven decisions, improve return on investment (ROI), and gain a competitive edge in the market. This comprehensive solution eliminates inefficiencies, allowing marketers to focus on growth and results.

Many attribution tools can indicate which advertisements a customer interacted with prior to making a purchase, which demonstrates correlation. In contrast, Causality Engine reveals the potential impact on your revenue had those advertisements not been run, thus establishing causation. Utilizing causal inference—similar to the statistical techniques employed in clinical drug trials—we assess the actual incremental revenue generated by each marketing channel. This approach ensures that the results are unaltered, unassisted, and genuinely caused by the marketing efforts. The calculations are straightforward: for instance, if Meta shows a 4.2x ROAS, but your overall revenue remains unchanged after reducing your spend by 30%, it indicates that those conversions would have occurred regardless. Causality Engine precisely measures the extent of this effect. By linking your GA4 and Shopify data, you can receive your initial causal analysis in less than five minutes. There's no need for tracking pixels, cookies, or intricate integrations—simply upload your data to discover which channels are truly driving growth versus those that merely claim credit for pre-existing growth. The service offers a one-time analysis for $99, while continuous insights are available for $299 per month. This allows businesses to maintain an ongoing understanding of their marketing effectiveness and revenue generation.

Tenjin serves as a mobile measurement partner (MMP) and a data analytics platform tailored specifically for mobile application developers, especially within the gaming sector. It provides an economical and intuitive solution for monitoring user acquisition, in-app activities, and advertising revenue across diverse marketing channels. By integrating data from numerous ad networks, stores, and platforms into a cohesive dashboard, Tenjin enables developers to scrutinize user interactions and evaluate the success of their campaigns. Its reputation for a lightweight SDK and competitive pricing makes it a favored option among small to medium-sized game studios and independent creators. Additionally, Tenjin's robust data infrastructure offers customizable reporting features and detailed cohort analysis, equipping businesses with the insights needed to enhance ROI and boost user engagement. As a result, Tenjin not only streamlines data management but also empowers developers to foster growth and optimize their strategies effectively.

Enhance your business on Amazon by refining your off-Amazon experiences. Amazon Attribution serves as a powerful advertising and analytics tool that provides marketers with valuable insights into how various non-Amazon marketing channels—such as search, social media, video, display, and email—affect shopping behavior and sales performance on Amazon. By leveraging these insights, you can identify innovative strategies to expand your Amazon presence through improved off-platform experiences. Gaining an understanding of the effectiveness of your multi-channel digital marketing efforts is crucial. Utilize real-time advertising analytics to make necessary adjustments that will maximize your impact and improve operational efficiency. Discover which of your marketing strategies yield the highest return on investment and drive significant sales, helping you to formulate future marketing strategies. Currently, Amazon Attribution is available to professional sellers enrolled in the Amazon Brand Registry, as well as vendors and agencies with clients selling on Amazon, allowing eligible sellers and vendors to utilize this measurement tool effectively. In this way, you can take a data-driven approach to enhance your marketing efforts and ultimately boost your business's growth on Amazon.

Address your most pressing marketing inquiries, such as the timeline for achieving financial returns, decisions on whether to buy, sell, or maintain current marketing investments, brand messaging and creative strategies, and anticipated returns on future marketing expenditures. The MRC accreditation ensures top-tier standards for advertising measurement in both desktop and mobile web environments, with audits conducted by one of the leading four accounting firms. C3 Metrics enhances the effectiveness of marketing strategies through its Attribution Data Cloud, as well as its enterprise-level solutions for Multi-Touch Attribution (MTA), Marketing Mix Modeling (MMM), and Unified Marketing Measurement (UMM), which revitalize outdated reporting into actionable, real-time insights across various platforms. Companies employing C3 Metrics typically experience over a 15% increase in advertising return on investment and a remarkable sixfold return on their attribution investments. By leveraging these tools, businesses are empowered to make informed decisions that significantly boost their marketing outcomes.

Veritone Attribute serves as a comprehensive solution for broadcast attribution, allowing you to enhance the effectiveness of your linear TV and radio advertising campaigns by linking advertisements to web lift in almost real-time. This platform enables you to monitor and visualize your campaign metrics, illustrating how ads impact web traffic and the number of unique visitors to websites. Designed specifically for broadcasters, Veritone Attribute provides the necessary tools to evaluate ad performance, helping to secure and attract more business through concrete ROI insights. You can establish connections between ads and web lift, presenting this data through visually engaging and easily distributable reports. By harnessing data effectively, both radio and television can better compete with digital platforms, aiming to capture a bigger share of advertisers' budgets. Utilize near-real-time performance analytics to connect web engagement to your broadcast efforts, allowing you to track the success of your campaigns and adjust strategies promptly based on various metrics, such as specific days, time slots, and creative elements. This adaptability ensures that your advertising efforts are not only effective but also responsive to the evolving market landscape.

SmartDX transforms the approach to tracking and recognizing individual audience members from the very first click, enabling the mapping of their journeys across various devices, facilitating contextual omnichannel engagements, and attributing conversions at a highly personalized segment-of-one level. This innovative solution presents a robust alternative to traditional cookies, effectively reducing delays in contextual responses and eliminating lags within customer journeys. It allows for the capture of unique insights related to individual journeys and diverse audience attributes, including device, channel, conversion metrics, offers, and behavioral insights—both implicit and explicit—right at the moment of engagement and at various endpoints. Additionally, SmartDX distinguishes between known and unknown users, resolving the multiple digital identities of each audience member across different channels. By employing progressive profiling throughout interactions and touchpoints, it continuously enhances existing audience profiles, paving the way for customized communications and tailored audience experiences. Moreover, it ensures smooth transitions across omnichannel interactions, providing seamless journeys that are informed by past engagements and preferences. This approach ultimately leads to a more personalized and effective marketing strategy that resonates with individual audience members.

Measured provides marketing insight, cross-channel view and media incrementality testing. You can turn on 100+ audience-level experiments on Google, Facebook, and 70+ integrated media platforms. Identify Media Waste, Scale. Up to 30% Marketing Efficiency. Powered by incrementality measurement Ask us today for a free demo! Solutions available: - Cross-Channel View of Marketing Spend, Marketing Attribution - More than 70+ integrations on major media platforms like Google, Facebook and Verizon Media, Criteo. AdRoll, SnapChat. YouTube, and many more! - Run A/B, incrementality, and always-on tests seamlessly - Integration is simple, you can be up and running in less that 24 hours - Learn how to maximize your spending without a stressful stress test

Discover how to effectively enhance the return on every dollar spent in your marketing initiatives by utilizing identity resolution alongside a comprehensive digital marketing optimization solution that spans from activation to attribution. Elevate the value you bring to your business by enhancing your real-time performance marketing through the integration of attribution and activation within a unified workspace. Our streamlined workflows, featured in our all-in-one toolset, will significantly speed up your insights into activation timelines. With our solution, you can eliminate identity-related challenges throughout your customer journey, as we synchronize all your data at the individual user level, whether it involves interactions from digital campaigns, cross-device paths, or in-store purchases. Benefit from heightened accuracy in your audience targeting, empowering you to launch more successful marketing campaigns on your media platforms. Save time in orchestrating your activations thanks to our automation capabilities, allowing you to focus on strategic decisions. Make informed choices about the media platforms where you allocate your investments, ensuring maximum effectiveness in your marketing efforts. Additionally, by utilizing these optimized strategies, you can anticipate a noticeable increase in overall campaign efficiency.

RevenueCat provides a comprehensive solution for managing, analyzing, and enhancing in-app purchases and subscriptions on both iOS and Android platforms. You can integrate in-app purchase functionality into your application within minutes without the need for any server-side code. Once installed, you can rest easy knowing that you won’t have to deal with edge cases, receipt validations, or updates from app stores again. Supporting all major platforms, RevenueCat simplifies the intricate nature of in-app transactions, allowing you to concentrate on your app development. Its built-in reporting features cover essential metrics such as revenue, trials, conversions, cohorts, and churn, turning RevenueCat into the command center for your app's business operations. By consolidating customer purchase histories across different platforms into a single source of truth, it provides valuable insights that can propel your growth. Gain a deeper understanding of your audience and financial performance through critical revenue metrics, filters, and cohorts. Additionally, you can troubleshoot issues with detailed customer data and purchase timelines, as well as conveniently assess the performance differences between various subscription options like monthly and annual plans. This level of insight and efficiency ensures that you can strategically steer your app's success.